Thanks to Nicholas C. Rossis for this informative post.
The inspiration (and Infographic) for this post came from Resume Now, which has an article about branding yourself. While they are focusing on job applications, what they say is remarkably useful for those building an author brand, too. I am summarizing below, but I suggest you also visit the original post for more ideas and examples of successful brands.
How to Develop an Author Brand
Developing an author brand helps add value and credibility to your books. Here are seven steps to help you get started.
1. Find a Niche
The first step in building your author brand is to find your niche. Some questions to help foster this process are:
- What are your passions and interests?
- What credentials do you possess?
- What types of writing do you particularly love working on?
- What makes you forget to look at the clock?
It’s crucial to find a niche that…
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