Thanks to Brigid Gallagher for this info on BookBub ads. I haven’t as yet tried this type of promotion, but definitely will in the future.
I procrastinated at length, over running my first BookBub ad campaign, largely due to my fear of both technology and change. However, I am glad I put my fears aside, as I have been pleasantly surprised by the results .
Getting Started
BookBub offer a number of helpful posts to get you started. Check out the following page:
https://insights.bookbub.com/category/bookbub-ads/
They also offer assistance if you are having difficulties.
I asked, and they helped.
Test Ads
They suggest running test ads and:
- Running your test ads without any other book promotions during a set period of time,
- Starting with a low budget of perhaps $10 to $20
I followed their advice.
Audience Targeting
The great bonus with BookBub ads is that you can focus your ads by:
- Refining your audience by focusing on readers of similar authors,
- Refining your audience by book category.
I set my target audience as readers of…
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jenanita01 said:
Same here, definitely must have a try…
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rachaelstray said:
I’m a BookBub user and I’ve discovered lots of authors this way. I buy say one book for £1.99 or free and then I go on and buy more of their books as I really enjoyed the one I downloaded via BookBub. Hope it works for you!
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Stevie Turner said:
Thanks. I’ll try after payday!
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Stevie Turner said:
Good info there, Brigid.
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watchingthedaisies said:
Many thanks Stevie. 🌼
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